Own Branded Ordering
Your own ordering system, not a listing on someone else's app
Bite2Byte is a restaurant ordering system that gives Australian restaurants their own branded app and website, not a shared marketplace listing. Customers order for pickup or a scheduled time, orders land straight on the restaurant's live dashboard, and payments settle into the restaurant's own Stripe account. Menu, loyalty, promos and push notifications are theirs to manage, with 0% marketplace commission on every order.
The short answer
- Bite2Byte gives each Australian restaurant its own branded app and website, not a marketplace listing.
- Orders are paid into the restaurant's own Stripe account, and Bite2Byte takes 0% marketplace commission.
- Menu imports pull dishes and photos from an existing Uber Eats or DoorDash listing, usually the same day.
- Loyalty points, punch cards and push notifications run natively inside the restaurant's own app.
- Setup, store submission and hosting are handled, so launch takes days rather than months.
What a restaurant ordering system actually does
The phrase covers two very different things. One is a marketplace app: a single shared listing alongside every other restaurant on the platform, with the marketplace taking a cut of each order and holding the customer's details. That model works for some kitchens, but it isn't the only one.
Bite2Byte builds the other kind: a restaurant ordering system that belongs to a single restaurant. The app and website carry only that restaurant's name and branding, on web, iOS and Android, from one build. There's no scrolling past competitors to find you.
Payments run through the restaurant's own Stripe account, so money settles directly rather than passing through a marketplace first. Pricing is shown in AUD, GST-inclusive, with tax-ready receipts sent automatically after every order.
What's included out of the box
A Bite2Byte ordering system covers the day-to-day running of online orders, not just the checkout screen.
Menu manager
Edit dishes, variants and add-ons live, and snooze sold-out items in one tap without touching code.
Loyalty
Points on every dollar, punch cards, milestone rewards and barcode wallet cards, plus a scanner for walk-in and till orders.
Payments
Orders settle into the restaurant's own Stripe account, with 0% marketplace commission taken on top.
Pre-orders and scheduling
Customers order ahead for a set time slot, and the kitchen sees a paced queue instead of a rush.
Promo codes
Percentage or fixed discounts, with time windows, caps and minimum-order rules set by the restaurant.
Guest checkout
Customers can order on the web without creating an account first, which keeps the last step short.
How a restaurant gets set up
Setup is handled end to end, so no developer or technical background is needed.
- 1
Send the menu
A link to an existing Uber Eats or DoorDash listing, or a menu file, is enough. Dishes and photos come across, usually the same day.
- 2
The app gets built and branded
The ordering system is built around the restaurant's own name, logo and colours, ready for web, iOS and Android.
- 3
Launch on web, then app stores
The web link goes live first so orders can start immediately, with the native App Store and Google Play listings following once store review is complete.
Built for pickup and pre-orders today, delivery is coming
Right now, Bite2Byte handles pickup and scheduled pre-orders: customers choose a time, and the kitchen works from a paced queue instead of a wall of simultaneous tickets.
Native courier delivery, with instant quotes, dispatch and live tracking built into the platform, is arriving with the public launch. POS integrations are also rolling out as a pluggable framework, so a restaurant's existing till setup can connect over time rather than needing to be replaced.
Questions, answered
- What is a restaurant ordering system?
- A restaurant ordering system is software that takes online orders directly for a restaurant, instead of routing them through a third-party marketplace. Bite2Byte builds this as a branded app and website carrying only the restaurant's name, with the menu, payments and customer data belonging to the restaurant rather than a marketplace.
- Is Bite2Byte a marketplace like Uber Eats?
- No. A marketplace like Uber Eats or DoorDash lists many restaurants under one shared app and owns the customer relationship. Bite2Byte builds one branded app and website per restaurant, published under that restaurant's own name, with orders and payments running directly to the restaurant instead of through a shared listing.
- Does a restaurant ordering system replace my till?
- No, it runs alongside the till rather than replacing it. Today the link between the two is the loyalty scanner: staff scan a customer's barcode wallet card on walk-in and counter orders, so those orders earn the same points as orders placed in the app. Deeper POS integrations are a pluggable framework that is rolling out, so tills can connect more directly over time.
- How long does it take to launch a restaurant ordering system?
- The web app can go live quickly once the menu is imported and the branded build is ready, often within days. Native iOS and Android app store listings follow afterwards, because Apple and Google each run their own review process before an app can be published.
- Can I keep using Uber Eats or DoorDash alongside it?
- Yes. Bite2Byte doesn't require a restaurant to drop its existing marketplace listings. A restaurant can run its own branded app next to them, then use loyalty, promo codes and push notifications to give regulars a reason to order on the channel that carries no marketplace commission.
See how it would work for your restaurant
Send through your menu link and book a demo. You'll see the ordering app, the live orders dashboard and the loyalty tools, and pricing is covered on the call.
Book a live demo